The Transformative Wisdom Academy was a collaborative project with mindfulness coach Oliver Bramford, who has primarily worked with the Effective Altruism community. For this project, I created the graphic materials and corporate identity.
The slogan “Embedding Wisdom at the Heart of Emerging Power” is grounded in the values of Unconditional Kindness, Inclusive Wisdom, Ecological Integrity, and Nonviolent Action. These values were represented through a graphic proposal that used the butterfly symbol as an expression of transformation and growth.
The graphic materials featured scenes that convey the intention behind meditation practice and the call for self-care and personal well-being. This is further reflected in the color palette, which harmoniously blends cool and warm tones to create a pleasing and balanced aesthetic.
Banners were created for the offered programs, designed to fit seamlessly both on the website and for use on social media platforms.
